CHIFOO and Cascade SIGGRAPH Present Bill Buxton s Design Thinking: Action and Ecosystem

Renowned Designer, Author and Microsoft Principal Researcher to Address Portland Community on June 11; Book Signing Event to

May 09, 2008 -- DMN Newswire--2008-5-9--CHIFOO (Computer-Human Interaction Forum of Oregon), Oregon and Southwest Washington s local SIGCHI chapter, and Cascade ACM SIGGRAPH, Oregon and Southwest Washington s local SIGGRAPH chapter, today announced that celebrated designer, author and researcher of human aspects of technology Bill Buxton will present Design Thinking: Action and Ecosystem, beginning at 7 p.m. on Wednesday, June 11 at the World Trade Center Auditorium (Bridge Level) in downtown Portland. Prior to Design Thinking, Buxton will also host a public book signing reception from 5:00 p.m. to 6:00 p.m. at Powell s Technical Books, located at 33 N.W. Park Ave.

Stemming from his love of history and outdoor life, Portland serves as Buxton s inspiration for the talk, which will focus on the nature of social, cultural and physical ecosystems that prompt design. Design Thinking discusses meta-design, playing on the notion that perhaps the most important things that we design are our culture, design environment and working methods "our design ecosystem "rather than any particular product that emerges from it.

I can t think of Portland without thinking about the physical context in which it is situated, as it is almost synonymous with innovation and design, said Buxton. One of the most important seeds that led to my book came from a visit to Tektronix in the 80s. Likewise, the Mediaspace project between Xerox s Portland and Palo Alto labs had a huge influence on my career. My friendship with Will Vinton and participation in the Portland Creative Conference are some of my best memories. So this is more like a pilgrimage than a visit. I m just hoping that the Japanese Gardens are in form!

Buxton is the author of the book, Sketching User Experiences: Getting the Design Right and the Right Design, now in its second printing and published by Morgan Kaufmann. He is a Principal Researcher at Microsoft Research and has a 30-year involvement in research, design and commentary around human aspects of technology and technologies for creative endeavor, including music, film and industrial design. Prior to joining Microsoft, he was a researcher at Xerox PARC, a professor at the University of Toronto, and Chief Scientist of Alias Research and Silicon Graphics, Inc. In 2007, Buxton was named Doctor of Design, Honoris Causa, by the Ontario College of Art and Design, and in 2008 he became the 10th recipient of the ACM/SIGCHI Lifetime Achievement Award for fundamental contributions to the field of human-computer interaction.

Location and Registration
Buxton s presentation, Design Thinking: Action and Ecosystem, will take place Wednesday, June 11, from 7:00 p.m. " 8:00 p.m. at The Portland World Trade Center Auditorium (Bridge Level) located at 25 S.W. Salmon Street, Portland, Ore. Admission is free for Cascade ACM SIGGRAPH and CHIFOO members and $5 for non-members, payable at the door. Light refreshments will be served. Please RSVP to rsvp@cascadesiggraph.org.

For more information on Cascade SIGGRAPH, CHIFOO and membership registration, visit the Cascade SIGGRAPH web site at www.cascadesiggraph.org or the CHIFOO web site at www.chifoo.org.

Parking
Underground parking is available at the World Trade Center building. Parking cost is $4. Attendees are encouraged to use public transportation.

About the ACM
The ACM is the Association for Computing Machinery, the national professional society for computing and information processing.

About CHIFOO
CHIFOO, the Computer-Human Interaction Forum of Oregon, is the local chapter of ACM SIGCHI, the ACM's Special Interest Group on Computer-Human Interaction.

CHIFOO's purpose is to promote an increased knowledge of, and greater interest in, the science, design, development and applications of modern computing in Computer and Human Interaction. Through monthly presentations, workshops and social events, CHIFOO provides a means for exchange of ideas among people having an interest in computing and in the interaction of humans and computers.

As part of its yearly speaker series focusing a particular theme, CHIFOO holds monthly meetings on the first Wednesday of each month. This year s theme, From Ideation to Innovation: The Role of Design Research in Crafting Great User Experiences, invites leaders in design and user experience to discuss the process of bringing great ideas to market.

About Cascade ACM SIGGRAPH
The Cascade ACM SIGGRAPH Chapter exists to serve the needs of the Oregon and Southwest Washington computer graphics industry. Through meetings, workshops, conferences and other activities, the Cascade ACM SIGGRAPH Chapter works to promote an increased knowledge of and greater interest in the educational, artistic, and scientific aspects and applications of modern technology to graphics. The chapter works to enhance communication between persons in Oregon and Southwest Washington who have an interest in any aspect of computer graphics.

The Cascade ACM SIGGRAPH Chapter holds monthly meetings that include networking time and feature guest speakers whose expertise spans the world of computer graphics.

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For more information, press only:
Cascade SIGGRAPH press contact:
Tracy Brawley, Liaison Inc., (503) 796-9822, tracy@liaisonpr.com
Jennifer Foss, Liaison Inc., (503) 796-9822, jennifer@liaisonpr.com

Reader contact:
Cascade SIGGRAPH general information:
P.O. Box 10583
Portland, OR 97296
E-mail address: info@cascadesiggraph.org

CHIFOO general information:
PO Box 219294
Portland, OR 97225
E-mail address: communications@chifoo.org

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