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Unleashing the Power of Social & Digital Analytics


August 13, 2014 --
Unleashing the Power of Social & Digital Analytics

Miami, Flordia (PRWEB) August 13, 2014

The Social Data Revolution has created unparalleled levels of social sharing from individuals, and has transformed how you are able to understand and interact with customers and gauge public sentiment. More than ever before it is possible to react to change in real time.

The Social & Digital Analytics Innovation Summit will host discussion from leading thinkers working in the space to discuss the challenges they have faced and key trends that will change how you are able to make better use of social data in order to serve business needs.

Exploring the most pertinent topics in social data, including dark social, data quality, machine learning and mobile data, this summit will combine keynote presentations, panel sessions and networking, real-time strategies concerning how to implement the learnings in your organization will be discussed. Tapping insight gained from social data offers a clearer picture of customers and increased revenue generation opportunities.

This event was created with the aim of further educating delegates in the most innovative practices, helping them gain greater insight into the data they already have at their disposal and how they can take the social data strategy to the next level, said Roisin OFlaherty, the summit director.

Amongst the agenda of 25+ analytics pioneers is Yan Qu, Vice President of Data & Chief Scientist for ShareThis. In her presentation The Science of Messaging, Yan will explore questions related to how a message is spread, the ways in which it is possible to track and control how content is shared on social media, and how messages go viral. Yan will be joined by social data leaders from Coca-Cola, Turner Broadcasting, The Washington Post, QVC & many more.

For a complete list of speakers, the agenda and registration details for the Social Data Innovation Summit, visit -


About Innovation Enterprise:
Innovation Enterprise, a CFO Publishing company is an independent business-to-business multi-channel media brand focused on the information needs of Senior Finance, Operations, Planning, Strategy, and Decision Support & Advanced Analytics executives.

Products include IE.Summits, IE.Finance, IE.Analytics, IE.Operations, IE.Strategy, IE.Membership and IE.Insights. Whether it's delivered online, or in person, everything IE produces reflects the company's unshakeable belief in the power of information to spur innovation.

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