Gwinnett Business RadioX's Silver Lining in the Cloud Spotlights Working Media Group
Lisa Holton, CEO and Founder of Working Media Group, Discusses Media Placement Strategies
July 14, 2014 --
ATLANTA, GA--(Marketwired - July 14, 2014) - Silver Lining in the Cloudon Business RadioX featured Lisa Holton of Working Media Group on June 25, 2014, discussing strategic marketing and media buying with host Dominick Rainey.
Working Media Group is a media buying and strategic marketing services company that currently has 250 clients across the United States. With offices in Atlanta and New York, their market research and tactical planning serves businesses in any industry.
"We guide our clients on how to spend their advertising budgets," said Holton, CEO and Founder of Working Media Group. "Then we actually go out and buy various media advertisements like TV commercials, billboards, and print publications for them."
Working Media Group, recently recognized as the 32
"Research is key and something that everyone wants," explained Holton. "We spend a quarter of a million dollars each year on research to make our marketing strategies stand out above the rest.
To learn more about Holton and Working Media Group, listen to the entire interview at Silver Lining in the Cloud.
About Silver Lining in the Cloud:
Silver Lining in the Cloud is presented by Computer Design and Integration. Silver Lining in the Cloud is an open forum show that highlights and promotes many of Atlanta's top businesses and business leaders. Guests hone in on what is the silver lining that their business offers to the community, how they are making a difference and celebrating their success. The show airs on Wednesdays at 10:00 a.m. Eastern and is co-hosted by Nikole Smith-Toptas and Dominick Rainey.
About Computer Design and Integration:
Computer Design & Integration LLC (CDI) provides data center infrastructure design, integration and support for businesses' evolving needs while simplifying complex information technologies. The company offers advanced technology strategies with a particular focus on highly available data center solutions. Their dedicated managed services staff offers businesses scalability to ensure the highest degree of completion success and on-time performance. Founded in 1995, with locations in NY, NJ, Atlanta and Charlotte, CDI has been recognized as one of the nation's top 500 IT solution providers. For more information, visithttp://www.cdillc.com/or Twitter @cdillc.
About Business RadioX:
Business RadioX interviews dozens of innovative entrepreneurs and successful leaders each week. Its mission is to help local businesses Get The Word Out about the important work they're doing for their market, their community, and their profession. With a pro-business slant and a long-form interview format, guests don't have to worry about being ambushed or talking in "sound bites." Guests have enough time to tell their whole story and to share their insights and experience without interruptions. Business RadioX hosts are business professionals interviewing their peers, drilling down on the critical issues, and delivering practical information to an engaged business audience. Business topics that are frequently covered include: Law, Finance, Healthcare, Technology, Trade Shows, B2B Marketing, Venture Capital, Training and Development and other issues impacting the business community. For more information, visithttp://www.businessradiox.com.
Rhonda C Hale
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