Comigo Retains 202 Communications to Drive Media Relations and Content Marketing Efforts
June 23, 2014 --
SALT LAKE CITY, June 23, 2014 /PRNewswire/ -- Comigo, a TV technology company dedicated to providing a personal, interactive, and social viewing experience across multiple screens, has selected 202 Communications as its exclusive media relations and content marketing agency. Effective immediately, 202 Communications will work with Comigo to raise awareness of the company's unique cloud-based pay-TV platform and the revenue-generating opportunities it provides to pay-TV service providers and operators.
"As we gain momentum in key markets, the importance of effectively communicating the benefits of our platform through the trade press and social media has become clear," said Dov Moran, founder of Comigo. "Initially we brought in 202 Communications for TV Connect London 2014, where the company's experience, contacts network, and proactive approach helped us garner great visibility. Their proven performance at the show made bringing them on as an extension of our own marketing efforts an easy decision."
By overlaying unique social interactive features and applications on top of the broadcast stream, Comigo's platform enriches the TV viewing experience and increases viewer engagement by extending premium content across multiple handheld devices, and delivering ground-breaking personalization and interactive social capabilities. In addition to meeting the demand for an enhanced viewing experience, it allows broadcasters and pay-TV service providers to explore new revenue opportunities and increase customer loyalty.
"Simply put, Comigo's technology transforms the way we experience television in the TV Everywhere era," said Carolyn Archambault, general manager at 202 Communications. "By providing a personalized and social experience in a multiscreen environment, they aren't just following market trends, they are creating them. We are looking forward to getting the word out about their important solutions to key market players through the trade press and online via a strong media campaign."
More information about Comigo is available at www.comigo.com.
About 202 Communications (www.202comms.com)
202 Communications is a full service communications agency that specializes in supporting technology suppliers to the cable, satellite, telco, and related markets industries faced with historic media convergence and enormous consumer demand for additional services. 202 Communications helps clients gain exposure in industry-specific media through long-standing relationships with key members of the industry trade press and a cohesive team of highly experienced communications professionals.
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