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Snell to Bring Live TV and TV Everywhere Innovations to BroadcastAsia

? Newly introduced switcher control, Channel-in-a-Box and MAM technologies among solutions on show ?

May 20, 2014 --
DMN Newswire--2014-5-20--BroadcastAsia 2014, Stand number 5D3-01: Reading, UK, May 20, 2014 ?Snell, a Quantel company, will showcase innovative solutions and demo key new technologies that span its entire product portfolio at BroadcastAsia, taking place June 17-20, 2014. Featuring two distinct demonstration areas, Live Television and TV Everywhere, the booth will be staffed by product specialists sharing insights into how Snell delivers innovative solutions for media production, management and playout that help customers maximize efficiency and profitability across the entire workflow.


In the Live Television area, Snell experts will be showcasing three key products for production switching, asymmetric routing, and processing and conversion:


    Setting the industry standard with Kahuna 360 ? The world?s most advanced and flexible production switcher offers concurrent multi-format operation, allowing SD, HD, 1080p and even 4K sources to be used seamlessly within the same production and deliver multiple output formats of SD, HD, 1080p and 4K. The advanced architecture of the Kahuna 360 means that it evolves with customers? business requirements, providing additional resources as needed.

    Kahuna Maverik ? a game changer for live production ? Making its regional Asian debut, the Kahuna Maverik modular-based control surface for the Kahuna 360 switcher range combines the ultimate flexibility with quick, clear, reliable control for every type of studio and mobile television programming. Unlike traditional switcher control surfaces Maverik modules can be assembled and changed into a huge variety of configurations to make the most of precious desk space or to suit specific production requirements.

    Uniquely asymmetric, completely customizable routing through the Vega ? Solving the challenge of I/O port wastage and inefficiencies in routing, Vega enables every port to be independently set up as an input or an output, and for coax or fiber, delivering measurable savings in terms of both cost and space.

    KudosPro Platform ? low cost, high density signal processing - Snell?s KudosPro signal processing platform boasts unique processing density (up to four channels of conversion in 1RU) and offers superb-quality frame-rate and format conversions at an extremely low price point. Performing 3Gbps, HD, and SD standards conversion (frame-rate conversion), as well as up-, down-, and crossconversion.

The TV Everywhere area within the Snell booth will include solutions for advanced Media Asset Management, conversion for file-based workflows, and the latest Channel-in-a-Box technology:


    ICE ? more functionality in less space ? Snell?s industry-leading ICE Channel-in-a-Box provides twice the 2D or 3D graphics capability within a standard 2RU system. Currently shipping with Version 4.0 software, it provides integrated loudness control for compliance with international regulations. Where space is at a premium, the new ICE-LE provides more streamlined functionality in a 1RU configuration? a more cost-effective footprint for smaller operations or projects.

    Momentum ? management and simplification of complex media workflows ? Snell will showcase the latest updates to Momentum, its m edia asset management and workflow automation solution. New features include an HTML5 browser-independent interface to give users the broadest choice possible among web browsers, optimize processes, minimize time, and maximize ROI.

    Alchemist OD ? unrivalled low-cost format and frame rate conversion ?On Demand? ? The scalable Alchemist OD software from Snell is engineered with content owners, post-production facilities and playout service providers in mind. It combines Snell?s Emmy award-winning image processing expertise with commodity IT equipment, saving time and money while safeguarding quality.

To learn more about Snell?s offerings at BroadcastAsia 2014, visit Snell at stand number 5D3-01, or contact Snell via the web.


About Snell

Snell creates unique and Emmy award-winning technologies to help broadcasters, content owners and content providers to process and manage their valuable media assets. Recognized as global leaders in image processing, Snell applies over 40 years of media expertise to help customers achieve greater efficiencies and increase revenue while delivering their content to multiple distribution platforms. The company continues to innovate and is at the forefront of technology enabling customers to transition to IT, cloud, 4K, IP and UHD workflows. Through its core divisions ? TV Everywhere and Live TV ? it brings tangible business benefits across the production value chain, whether a single or multi-channel facility, national broadcaster or OTT provider. Snell serves more than 2000 broadcasters, post facilities and global media companies in more than 100 countries. Snell is a Quantel company. For more information visit Images are available at:

All trademarks mentioned herein are acknowledged as property of their respective owners.


Media contacts:

Red Lorry Yellow Lorry - [email protected]

EMEA: Megan Treacher-Evans, +44 (0) 207 403 8878

Americas & Asia: Meghan Gardner, +1 857 222 2864



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