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Alliance Talent And Founder Jason Swartz Celebrate 15 Years In The Entertainment Industry.


May 08, 2014 --

LOS ANGELES, May 8, 2014 /PRNewswire-iReach/ -- Alliance Talent has reached a major milestone this month, celebrating 15 years as one of the premier entertainment booking agencies in the United States. In an industry where booking agencies seem to come and go overnight, Alliance has made a name for itself by organizing tours for a diverse group of artists including musicians, celebrities, comedians and other top talent.

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"This has been a big year for us."Says owner Jason Swartz."We handled some big concert bookings this year for Wiz Khalifa, P.Diddy, and the Blockbuster HHH Festival in Mexico City with Fedde le Grand, Cedric Gervais, Paul Oakenfold and ATB. We also continued our ongoing success - booking and coordinating all talent for the nightlife and summer pool events taking place at the Palms Hotel & Casino in Las Vegas."

Alliance Talent And Founder Jason Swartz Celebrate 15 Years In The Entertainment Industry.

The last 15 years have been full of highlights for Alliance Talent. Between 2008-2011 Jason Swartz and his team at Alliance Talent booked talent for the Heat Music Festival, an annual 3 stage festival on the University of California Riverside Campus with a capacity of 8500. Notable talent for this annual festival included Moby, Crystal Method, Lil John and Diplo. Alliance Talent also handled both talent booking and marketing support for the Sunset Junction Music Festival in Echo Park, Los Angeles between 2010 and 2013. Sunset Junction was a 25,000 capacity, 2 day and 5 stage event which showcased Alliance's success with larger events.

In addition to domestic events Alliance has also expanded its connections overseas including its involvement with the 10,000 capacity Palmesus Festival in Norway. Between 2009 and 2013 Jason Swartz helmed the talent booking, programming and travel for such talent as the Axwell of Swedish House Mafia, Taio Cruz, Kelis, Far East Movement, Dandy Warhols and many more. This four year relationship set the groundwork for Alliance Talent's continued success in booking top talent for overseas venues.

"We are very proud to be celebrating our 15th year in the entertainment industry,"said Jason Swartz head Agent of Alliance Talent "We are looking forward to another 15 years of booking the best talent in the business for venues nationwide, as well as continuing to expand our international connections and overseas events."

Jason Swartz is the founder and head agent of Alliance Talent, a talent booking agency based in Los Angeles, CA. with over 17 years of experience as a concert promoter, agent, and manager. For more information about how Jason and Alliance Talent can make your next tour a success please visit

Media Contact: Sarah Anderson, Alliance Talent International, 323 465 9088, [email protected]

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SOURCE Alliance Talent International

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