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Guitammer to Present Its Haptic -- Tactile Broadcasting Technology at The Cable Show 2014

"The Next Generation of TV Is Here" Part of the "Beyond Better Television" Imagine Park Session

April 28, 2014 --

WESTERVILLE, OH -- (Marketwired) -- 04/28/14 -- The Guitammer Company (OTCQB: GTMM) (OTCBB: GTMM), a leader in tactile and haptic broadcast technology and creator of the award-winning line of ButtKicker®-brand low frequency audio transducers that provide an immersive entertainment experience for audiences announced today that Mark Luden will be presenting "The Next Generation of TV is Here!" at Imagine Park, The Cable's Show 2014 showcase for new and innovative technologies. Luden's presentation will showcase the company's patented broadcast technology, highlight its benefits for the cable and broadcast ecosystem and feature a live demonstration for the audience. Presentation details:

"Beyond Better Television"
Tuesday, April 29, 2014
Session P04
4:00 PM - 4:45 PM PDT / 7:00PM - 7:45PM EDT
Imagine Park, Booth 1837
[Live streaming is available at: live.thecableshow.com and available for viewing later as well].

No better way to understand the innovation cycle swirling around the television set than to see it with your own two eyes -- starting with 4K/UltraHD television and the overall gorgeousness of it. Second: the content implications -- what to offer once 4K/UltraHD TVs enter the marketplace in an appreciable way? Third: innovation in television isn't just about 4K -- what if there was a way to augment picture quality without requiring the purchase of an UltraHD set? Also, multiple camera angles become much more plausible in an IP world -- come see. Lastly, if you've not heard of "tactile-haptic" broadcasting don't Google it, just come to the Park and sit up front [for a live demonstration].

PRESENTATIONS
Craig Heiting, Deluxe Digital Distribution
"Honey, I Just Bought a 4kTV; Now What?"


Roland Vlaicu, Dolby Laboratories
"Dolby Vision: a Bright Idea for Ultra-HD TV"

Mark Luden, The Guitammer Company
"The Next Generation of TV is Here!"

Gustavo Marra, ATEME
Tim Jackson, ATEME
"360 Video - The "Being There" Experience!"

About The Guitammer Company
The Guitammer Company, based in Westerville, Ohio, is a leader in low frequency sound products and broadcast technology. The Guitammer Company's patented broadcast technology "ButtKicker Live!®" or "4D Sports powered by ButtKicker" is now live on ESPN2 for the National Hot Rod Association (NHRA) broadcasts. "4D Sports powered by ButtKicker" enables the excitement, impact and feeling of live sporting events to be broadcast along with the sound and video, and puts the viewer into the action, whether at home or at the event. "4D Sports powered by ButtKicker" technology is available for cable, satellite, fiber optic, IPTV and over-the-air broadcasts. For more information see www.guitammer.com/4Dsports. ButtKicker® and ButtKicker Live!® are registered trademarks of The Guitammer Company.

The Company's innovative and award-winning line of patented ButtKicker-brand low frequency audio transducers let users feel low-frequency sound (bass). ButtKicker brand products are used around the world by leading entertainment and theater companies such as AMC Theatres, Alamo Drafthouse, IMAX, Disney and Lumiere Pavilions in movie theaters and attractions; by world-famous musicians; and in home theaters, by consumers for video games, simulators and car audio.

ButtKicker brand products are distributed by Pearl Drums for musicians under the trade name, "Pearl's Throne Thumper by ButtKicker." ButtKicker brand products' patented design makes them musically accurate, powerful and virtually indestructible. For additional information on The Guitammer Company and detailed product information, visit www.guitammer.com and www.shakemycouch.com. To like our Facebook page or follow us on Twitter for company updates, visit www.facebook.com/Guitammer and www.twitter.com/Guitammer.

More Information about The Cable Show 2104 and Imagine Park

Entertainment, technology, television, internet, iconic brands, start ups and much more. The Cable Show is the entry point to the digital media, entertainment and Internet ecosystem -- a world of invention, commerce and progress revolving around the most powerful communications platform. Each year, The Cable Show hosts the top influencers in entertainment, broadband, advanced technology, content creation, public policy, business and programming to moderate and participate in informative and engaging discussions, which are open to all registered attendees.

Imagine Park returns to The Cable Show 2014 in Los Angeles with a bigger space and a bold line-up of speakers and demonstrations. The stage is set for the perfect blend of creativity, technology and pop culture. More than 30 companies will take the Imagine Park stage to unveil new ideas and products, to tell the story of media in a new way, and to reveal what's next in broadband and television.

For additional information about The Cable Show 2014, visit www.thecableshow.com and follow @CableShow and #cable2014. The Cable Show is produced by the National Cable & Telecommunications Association.

Safe Harbor:
This letter contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended, which are intended to be covered by the safe harbors created thereby. Investors are cautioned that all forward-looking statements involve risks and uncertainty, including without limitation, the ability of the Company to successfully implement its turnaround strategy, changes in costs of raw materials, labor, and employee benefits, as well as general market conditions, competition and pricing. Although the Company believes that the assumptions underlying the forward-looking statements contained herein are reasonable, any of the assumptions could be inaccurate, and therefore, there can be no assurance that the forward-looking statements included in this letter will prove to be accurate. In light of the significant uncertainties inherent in the forward-looking statements included herein, the inclusion of such information should not be regarded as representation by the Company or any other person that the objectives and plans of the Company will be achieved. In assessing forward-looking statements included herein, readers are urged to carefully read those statements. When used in the Annual Report on Form 10-K, the words "estimate," "anticipate," "expect," "believe," and similar expressions are intended to be forward-looking statements.

For More Information Contact:
Media
The Guitammer Company
(614) 898-9370
media@guitammer.com


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