Frost & Sullivan Broadcasts the State of the Video Industry
Complimentary Frost & Sullivan Analyst Briefing shares analyst insight after NAB 2014, the world's largest electronic media show
April 09, 2014 --
MOUNTAIN VIEW, Calif., April 9, 2014 /PRNewswire/ --
11:00 a.m. ET on Wednesday, April 16, 2014
Frost & Sullivan Digital Media Industry Manager Avni Rambhia
With cloud-based workflows maturing to meet key scalability needs for the industry, impending disruption on the compression front by high efficiency video coding (HEVC), growing excitement around 4K and Ultra HD, and expanding revenue generation, online video is in an exciting phase of innovation and growth. At the same time, broadcasters and pay TV service providers worldwide are aggressively innovating to adapt their live linear and multi-screen offerings to today's viewing preferences, even as digitization of broadcasting and cable continues to transform emerging markets. There is much opportunity and growth to be found in the video ecosystem today, for companies who are able to keep pace with ongoing disruptions and changes in an agile and differentiated fashion.
Frost & Sullivan regularly provides industry analysis on a number of video technology markets including broadcast and digital terrestrial transmission (DTT) video encoding, pay TV video encoding, and video transcoding for media and entertainment applications. This Analyst Briefing will cover key findings from Frost & Sullivan's suite of video technology research for 2013, as well as the Digital Media research team's impressions and conclusions from the 2014 National Association of Broadcasters (NAB) Show, taking place April 5-10, 2014 in Las Vegas.
Reasons to Attend:
- Understand key technical trends in content delivery and monetization, and their impact on video encoding/transcoding offerings
- Gain insight into worldwide market growth opportunities
- Receive highlights related to the competitive landscape
- Identify customer perceptions and requirements when choosing vendors and solutions
This briefing is designed to provide digital media vendors and service providers with an overview of key growth strategies in an industry that continues to see upheaval and disruption, not only in terms of technology, but also in terms of business models.
"Video encoding is a mature industry by any measure, poised to earn more than $1 billion in revenues in 2014," said Frost & Sullivan Digital Media Industry Manager Avni Rambhia. "However, it is very much a nascent market in many ways, with digitization only just underway in many markets, and innovations like high-efficiency video coding (HEVC) and 4K resolution vying with bring-your-own device (BYOD), over-the-top (OTT) content, and TV everywhere to reshape major market dynamics."
Attend Frost & Sullivan Digital Media Industry Manager Avni Rambhia's NAB 2014 presentation, "Ten Factors You Must Consider When Choosing an HEVC Encoder," co-presented with ATEME Chief Strategy Officer Benoit Fouchard and taking place at 9:30 a.m. PT on Wednesday, April 9, 2014. More information: http://bit.ly/1pFvIOW
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