Company News: Page (1) of 1 - 01/30/14


After three years at a global leading mobile app development company, Chris Roche leaves Bottle Rocket Apps to oversee the growth and expansion of Senico's products and services

January 30, 2014 --

DALLAS, Jan. 30, 2014 /PRNewswire-iReach/ -- Senico Labs, a leading enterprise mobile and web development studio based in Dallas, Texas, is proud to announce the new hire of Chris Roche as VP of Business Development. Roche comes to Senico fromBottle Rocket Apps, where he served as Senior Manager of Business Development. Bottle Rocket Appsis a full-service development firm, focused on creating handcrafted mobile applications for clients such as NBCUniversal, ESPN, WWE, Starwood Hotels, The Washington Postand others. Recognized inInc. Magazine's 31st Annual List of America's Fastest-Growing Private Companies in 2012 with a three-year sales growth of 4,064%,Bottle Rocket Appsranked no. 62 on the Inc. 500.


Roche brings over 10 years of successful experience in strategic business development and mobile app development for high-growth companies in the financial and consumer product industries. As one of the founding members of the AWE TV Everywhere division of Bottle Rocket, which now powers over 20 US Cable and Broadcast network's iOS and Android apps, Roche also played a key role inBottle Rocket Apps's recent acquisition byWPP, the world's largest and most respected network of advertising and marketing service companies. In addition, Roche played a pivotal role in the company's numerous awards from the Apple Hall of Fame through overseeing the growth of 70 mobile apps and millions of consumer downloads across various mobile devices.


In his role at Senico, Roche will bring his extensive experience from within the mobileapp market to optimize the company's project development and delivery, expand theirbusiness partner relationships and increase the scope of projects Senico is able to perform for their clients.

"The mobile landscape is quickly shifting from just an 'app game' to the need for a much more robust mobile ecosystem. With their mix of mobile, web and cloud experience, Senico is primed to shape the landscape of these ecosystems. Their experience with frontend and backend technologies puts them in the rare position to, not only deliver these groundbreaking experiences, but also build the tools needed to properly manage and monetize them," says Roche. "The mobile revolution will only continue to grow and evolve, and I couldn't feel more fortunate to have an even bigger opportunity to be a part of it."

Senico co-founders Daniel Stevens and Jonathan Boswell are thrilled to welcome Roche as their new VP of Business Development. "The team is driven by projects that make a big impact," says Daniel Stevens, CEO. "I believe with Chris' experience and leadership we are well positioned to continue our phenomenal growth and become an industry leader with our groundbreaking products and services."

About Senico Labs:

Senico Labsis a leading enterprise mobile and web development studio based in Dallas, Texas with millions of users across their custom mobile and web apps for clients, as well as their in-house products. Senico has grown an impressive 750% since their creation in 2011 and has developed extensive experience in creating apps that push industry standards, optimize user interface and experience, and showcase cutting edge digital design and branding. Senico has taken part in the development of premium mobile and web apps for clients such asAT&T,The Dallas Morning News,Tech Wildcatters,Gemalto,Launch Trackand more. For more information about Senico, please visit


Media Contact: Amber LaFrance, CultureHype, 469-877-1533, [email protected]

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