Celestron(R) and Twentieth Century Fox Consumer Products Partner to Reveal Revolutionary Line of Telescopes and Optical Products
January 06, 2014 --
Torrance, CA, January 06, 2014 --(PR.com)-- Celestron, the world’s number one telescope maker, transports space fans on a journey of exploration with a dynamic new 2014 product lineup—Cosmos: A Spacetime Odyssey by Celestron—in collaboration with Twentieth Century Fox Consumer Products. From microscopic worlds, to terrestrial landscapes and interstellar space, Celestron reveals them all with industry-leading optics and technology in celebration of “Cosmos: A Spacetime Odyssey™,” a 13-part docu-series airing on FOX that will serve as a successor to the Emmy and Peabody Award-winning original series, “Cosmos: A Personal Voyage.”
“In 1980, Carl Sagan changed the landscape of television with his seminal series ‘Cosmos: A Personal Voyage,’ and this March, FOX brings his vision to the 21st century with the Seth MacFarlane-helmed, Neil deGrasse Tyson-hosted ‘Cosmos: A Spacetime Odyssey,’” said Peter Leeb, vice president of global brand management and strategy at Twentieth Century Fox Consumer Products. “To commemorate this landmark occasion in television, we are partnering with Celestron to produce a collection of industry leading products that will allow fans to explore space like never before.”
“This dazzling reimagining of ‘Cosmos’ is sure to ignite a spark of intellectual curiosity within the primetime mainstream audience—and that’s an amazing opportunity for not only the astronomy industry, but for all STEM initiatives,” remarked Dave Anderson, CEO of Celestron. “Getting to work directly with the ‘Cosmos’ team to ensure our new official product line captured the spirit of the series was an unforgettable experience, and we can’t wait to watch the show and witness the educational impact it undoubtedly will have.”
Available March 2014 at select retailers and at Celestron.com/cosmos, the Cosmos: A Spacetime Odyssey by Celestron line features the following licensed products:
· Cosmos 90GT WiFi Telescope – As groundbreaking as its namesake, the Cosmos 90GT WiFi Telescope is the industry’s first completely wireless computerized telescope. The free Cosmos Celestron Navigator mobile app transforms the user’s iOS/Android smartphone or tablet into his own personal Ship of the Imagination, allowing for easy touch-and-go through a beautiful graphical interface.
· Cosmos 60AZ and Cosmos FirstScope telescopes – Budding astronomers can tour the solar system with the beginner-friendly Cosmos 60AZ and Cosmos FirstScope telescopes, both longtime Celestron favorites that have been updated and upgraded for this exclusive partnership. And they’ll appreciate knowing that a portion of the proceeds from every Cosmos 60AZ goes to the International Dark-Sky Association (IDA), which advocates the preservation of dark skies through the reduction of light pollution in major metropolitan areas.
· Cosmos Tree of Life binoculars –Available in versatile 8x25 and 10x42 models, Tree of Life binoculars feature phase-coated BaK-4 prisms, fully multi-coated optics, and a 6.5’ close focus for exploring all varieties of terrestrial wonders.
· Cosmos LCD Digital Desktop Microscope and the Cosmos LCD Digital Handheld Microscope – These innovative electronic microscopes have onboard full-color displays and digital zooms that magnify specimens to incredible levels of detail, putting unseen worlds right into your hands.
All of Celestron’s new products in partnership with Twentieth Century Fox Consumer Products will be on display at the 2014 International CES, taking place Jan. 7-10, 2014, at the Las Vegas Convention Center. Visit Celestron in Central Hall, booth #14442 to explore their exciting 2014 product offering, get a bird’s eye view of the show on their observation deck and take a trip to the Moon at their interactive photo area!
Please visit Celestron.com for dealer locations or more information.
Celestron is a leading designer, manufacturer, and importer of high-quality optical products including computerized and non-computerized telescopes and related accessories, GPS devices, binoculars, spotting scopes, and microscopes. Since manufacturing its first telescope in 1960, Celestron has grown to become the world's #1 telescope maker, and enjoys brand-name recognition among serious amateur astronomers for superior optics, outstanding design, and innovative technology. Celestron’s extraordinary products continue to receive numerous industry and consumer media accolades, adding to an already impressive list that includes awards for product innovation from Reader's Digest, Popular Science, PC Magazine, Popular Mechanics, the Consumer Electronics Association, and more. Celestron is a privately-held company with corporate offices and manufacturing facilities in Torrance, California.
About Twentieth Century Fox Consumer Products:
A division of 21st Century Fox and recognized industry leader, Twentieth Century Fox Consumer Products licenses and markets properties worldwide on behalf of Twentieth Century Fox Film Corporation, Twentieth Century Fox Television and Fox Broadcasting Company, as well as third party lines. The division is aligned with Twentieth Century Fox Television, the flagship studio leading the industry in supplying award-winning and blockbuster primetime television programming and entertainment content.
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Erin O’Brien, Director, Brand Marketing and Publicity
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Erin O’Brien, Director, Brand Marketing and Publicity
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