MTh (Motion Theory) today announced that award-winning director Arni Thor Jonsson has been added to the production company's talent slate. Specializing in commercials, music videos and short films, Jonsson has directed carefully composed stories for top international brands including Smirnoff, Sony, Walmart, Audi, McDonald's, T-Mobile, IKEA, Heineken and Vodafone.
Jonsson infuses warmth and humanity into his richly visual spots for a diverse client pool. His extensive commercial accolades include awards from Epica, Golden Drum, Eurobest, IMARK and ADDY as well as honors from the Icelandic Music Awards.
"I was first attracted to MTh at the prospect of working with Jeff Scruton, who has a great track record. Also, the infrastructure and intentions of the studio are impressively solid," explained Jonsson. "I like where they are headed and my style of directing seems to add a nice dimension to an already excellent roster."
Jonsson's recent work includes a spot directed for Jeep, which can be viewed here: http://www.motiontheory.com/content/708/jeep_explorers
MTh is a creative home for directors with a sharp visual and narrative focus. Roster directors include: Akama, Atanasio + Martinez, Mathew Cullen, Guillaume de Fontenay, Jesus de Francisco, Guillermo del Toro, Grady Hall, Brent Jones, Mark Kudsi, Christopher Leone, Mårlind & Stein, Mark Palansky, Chris Riehl, Syyn Labs and Arni Thor Jonsson. www.motiontheory.com