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ASSIMILATE SCRATCH VR Certified by Facebook Live 360 Ready for Live Streaming ASSIMILATE's SCRATCH VR is now certified as a third-party software for the Facebook Live 360 Ready program. ASSIMILATE's VR partner, Z CAM, is also included in the Live 360 Ready program with its S1 VR camera. Along with a Z CAM S1 VR camera, SCRATCH VR Z provides the only camera/software Facebook-certified Live 360 solution. SCRATCH VR Z offers advanced, real-time features like inserting/composting graphics/text overlays, including animations, and keying for elements like green screen for live streaming. ...Read More »
Assimilate Demos Z Cam S1- S1 Pro - Scratch VR Z Integrated VR Workflow at SIGGRAPH 2017 Assimilate, Santa Clara, CA - VR is the game changer in media today, as well as the future, for all markets, such as entertainment, mobile apps, education, medical, engineering, travel and more. At Siggraph 2017 Assimilate will be at The Studio-B&H booth 915 to demo its award-winning VR integrated workflows. Z Cam and Assimilate have partnered to offer the only integrated VR workflow with the Z Cam S1 or S1 Pro/Scratch VR Z Bundle: from image acquisition with Z CAM's high-performance S1/S1 Pro VR cameras, and stitching with its optical-flow WonderStitch software, through to a streamlined VR post-production workflow with Assimilate's real-time Scratch(r) VR Z tools. ...Read More »
Z CAM & ASSIMILATE Announce Second VR Integrated Workflow with New Ultimate S1 Pro VR Camera & SCRATCH VR Z Post Tools Bringing ultimate VR camera and post-production tool performance to VR content creators, Z CAM and Assimilate(r) are offering their second VR integrated workflow bundle with the Z CAM S1 Pro VR camera and the Assimilate Scratch VR Z post-production tools. Following on the heals of the award-winning S1 Professional VR Camera that delivers impressive image quality, the new Z CAM S1 Pro offers an even higher level of image quality that includes superior handling of low lights and dynamic range with detailed, well saturated, noise-free video. Combined with Z CAM's WonderStitch optical-flow stitch feature and the end-to-end Scratch(r) VR Z tools, content creators in any market now have a hassle-free, streamlined workflow for creating the ultimate, professional VR experiences at incomparable price/performance value. ...Read More »
Content Insider #527 - Content Workload in the Cloud By Miles Weston Okay I admit it, I'm not a huge fan of the Cloud...not like Amazon, MS, Google, Facebook, IBM and the other service providers, heck even Adobe. It has its place and face it you can't do stuff without being in the cloud some of the time. The way filmmakers work today with specialists around the globe you're always sending parts somewhere. Business couldn't run without pretty fast, pretty reliable cloud communications. And yes this came to you via the cloud. Heck after you've completed your project and made a local backup, across town backup, outta state backup (you do that right?) then there's nothing like one more copy up there...just in case. But as Yoda said, "Choose wisely you must, young Padawan." ...Read More »
Content Insider #523 - Fastest Race at NAB By Miles Weston Every corner of the entertainment ecosystem is changing and it could benefit everyone. Better, less expensive equipment. New channels of distribution for filmmakers and ravenous content consumers. A breath of fresh air as to how people view the material whenever, wherever, however they want. Shredding the concept that someone else should tell you what to watch, where to watch it, when to watch it. Exceptional ways of thinking about how we monitize the content that enables content idea, shooting, production people to do what they love and find an eager audience. Why did we qualify this with "could?" Because people who feel it's cool to purloin content don't hurt companies they hurt people - creatives, intermediaries, viewers. Just saying no thanks is a start to making our M&E entertaining. ...Read More »
Content Insider #526 - Now It's Personal By Miles Weston The M&E industry is in a mell of a hess trying to reach, entertain and retain viewers young and old. The folks with the most technology and who know how to use it seem to have a decided edge. But then people - especially the younger crowd - are involved and they are predictably unpredictable. We're in the midst of defining TV (screen size, location, usage), how we're going to develop and deliver all the content and best of all who will pay for it all. Yesterday is a distant memory and tomorrow isn't too clear either. As a friend says "We live in interesting times." Well at least it will be entertaining. ...Read More »
Combining the Art of Cinematography, Colorist and Producer Jamie Trent is a rarity -- a member of the International Cinematographers Guild, Society of Camera Operators, Australian Cinematographers Society and the Producers Guild of America. All while being a professional colorist with a number of colorist credits on films and TV shows which qualify him to be represented by the Motion Picture Editors Guild, IATSE Local 700. The art and skills needed to be either a professional Cinematographer or a Colorist take years to hone, but to JT these skills naturally complement each other. ...Read More »
Content Insider #522 - Entertainment Unleashed By Miles Weston I've never tried binge viewing. If I miss a segment of a show I don't break into a cold sweat. When a series disappears from our home OTT viewing schedule I shrug my shoulders and move on to something else. When the commercials come on I watch (and memorize) 'em. I know, it's a little wierd. My daughter on the other hand can't get enough video. She'll watch something on the TV while catching up with her favorite online video(s) and check out the important stuff on her iPhone. And neither of us even scratch the surface of what's available to watch. No one can because there are only 24 hours in a day. Content production and consumption is changing so quickly and niche viewing is becoming more important than mass audience no matter which screen people use. ...Read More »
Shooting an Epic 80's Style Horror Film: Sophia Rivera shoots "Jack Lantern" with Blackmagic Pocket Cinema Cameras For horror movie fans, there is something special about the 1980s. The horror movie genre was reborn and a new look and feel to a whole generation of horror movies was born. And that is what Sophia Rivera had in mind had in mind when she started to shoot "Jack Lantern." And to get the look and feel that she wanted, she choose to shoot with the Pocket Cinema Camera. ...Read More »
Content Insider #521 - Visible Flight By Miles Weston I always believe that less government is better but the recent ruling that you don't have to register certain "classes" of drones just doesn't feel right. The idea of anyone, everyone throwing a drone in the air without some ground rules on what they can do, can't do and what type of training they need is a little cause for concern. Somehow it just feels like the new freedom will come back and hurt people who use them to take exciting shots and make a living doing creative work. I could be wrong but still believe that kids who get theirs (ok dad got it for him) should get training in the rules of the road and regulations/requirements. Just hope his playing doesn't impact the M&E industry or business across the board. ...Read More »
"Fractal Visuals Produces Viral Unofficial Music Video for Silversun Pickups" By Victoria Garabedian John Byron Hanby IV, founder of Fractal Visuals has released an unofficial music video for Silversun Pickups song "Ragamuffin". Fractal Visuals assembled a crew and set out on a four-day shoot in Terlingua, Texas just an hour north of the Texas - Mexico border. "We filmed everything using the RED Epic Dragon and wanted to capture the aerial footage with the same camera." Then in post they combined their skills with using Adobe Creative Suites After Effects and Premiere Pro, along with Blackmagics DaVinci Resolve. The results were stunning. ...Read More »
Content Insider#520 - Furiouser By Miles Weston There was something for everyone at NAB the way things are moving so rapidly. So we'll break down our discussion over several weeks...it's easier that way. TV is still where most people watch their content they just do it in a bunch of different ways. And thanks to all the online services that are cropping up there is new stuff to watch. That's good news for filmmakers as long as they can establish the right relationships. Yes that's the tough part but not half as tough as being a cable company and watching your "this show at this time" numbers shrink. Fortunately they also own the last 100, last 10 feet to the house so they have to shift their business model. Things are changing so fast you really don't want to go to sleep tonight because when you wake up....BAM!!! ...Read More »
"American Gothic" Captures Suspense and Creates Paranoia with Blackmagic Design "American Gothic" is the latest project for writer, director and producer Stuart Connelly, whose previous projects include "Natural Selection" (2016) starring Anthony Michael Hall and Katherine McNamara and "The Suspect" (2013) starring Mekhi Phifer and Sterling K. Brown. Connelly and the film's DP Sherry McCracken selected a Blackmagic Production Camera 4K as their camera of choice. ...Read More »
Content Insider #519 - Content Value By Miles Weston I like free stuff as much as anyone and that's certainly true of video content. I even like the idea that someone is willing to underwrite my watching the content. Part of the reason is that I know most of the people who prepare that content for consumption are independent creatives not the "big company" - Netflix, Amazon, Sony, ABC, BBC, you name it. I'm glad TDO was told to go pound sand when he asked for a "little" ransom to give back Orange is the New Black. Hopefully others will say no to the hackers/cybercriminals so they know stealing may be fun but it's no way to make a living. It's time to protect your content...it's too valuable to pay for a second time! ...Read More »
Content Insider #518 - Fast By Miles Weston There was a ton to see at this year's NAB and over the next few weeks we'll look at what most filmmakers are doing today - 4K and trending toward HDR. It was 4K that is now being used by almost every filmmaker to do feature length films, documentaries, episodic series and marketing content for use to describe new prroducts, their applications and provide service/support. And the great thing for filmmakers is that the marketplace has opened up beautifully for them with financial opportunities - follow the money - with Netflix, Amazon, Hulu, iTunes, Vimeo and yes the kids favorites YouTube and Facebook. Every content delivery channel - we'll cover the trend/opportunities soon - around the globe is looking for good and insanely great content to offer to their viewers regardless of the screen they're using to educate, inform, entertain themselves! ...Read More »
The Universe Expands By Ko Maruyama On the heels of NAB 2017, where Red Giant made a huge gift of Universe to hundreds of motion graphics artists during the annual MMB dinner, Red Giant released Universe 2.1 ...Read More »
Burr & Burton Academy Teaches Students Advanced Cinematography Skills with Blackmagic Design Situated overlooking picturesque Manchester Village, Burr & Burton Academy (BBA) in Manchester, Vermont is a 180 year old independent, coeducational New England secondary school. With about 700 students from the surrounding communities, as well as 60 international students, BBA is dedicated to educating students of diverse backgrounds and talents in a warm and caring environment that encourages excellence and community. One of its most popular courses is the cinematography program, taught by Bill Muench. And for this program, the school uses two Blackmagic Cinema Cameras to teach its advanced students. ...Read More »
Content Insider #516 - Content View By Miles Weston The content industry is all aflutter as they head for Vegas and NAB because things are changing and content delivery, ad production, ad buying people aren't really sure if change is a good thing. Indie filmmakers are seeing new distribution opportunities (ways to get their stuff seen) and content consumers are finding new ways to make their voices heard. As someone recently said, FANG (Facebook, Amazon, Netflix, Google) has mucked up a perfectly good business model and allowed the viewer determine what he/she wants to watch when and where folks want to watch it...and what they don't want to watch! The challenge will be to see how the infrastructure industry handles 7 billion folks picking their own stuff. Maybe the abnormal heart rhythm will become the new normal. ...Read More »
Workflow on the Edge By Miles Weston The most common question we get when we point people to Doug Liman's VR series Invisible is how did they shoot and produce it. VR is finally becoming real and real attractive to indie filmmakers and viewers and people want to know. Well, we didn't know so we talked to the person who did all the work - Lewis Smithingham, 30 ninjas. Production and post of any film is the unglamorous part of the content industry but it is also what makes good video good video. Despite his hectic schedule Lewis took the time to discuss and explain the ins and outs of great VR shooting and production to give the viewer an experience that he/she won't soon forget. Like most filmmakers he's was willing to share to what he has learned to help VR films become standard fare for an eager audience. ...Read More »
Workflow on the Edge By Miles Weston The most common question we get when we point people to Doug Liman's VR series Invisible is how did they shoot and produce it. VR is finally becoming real and real attractive to indie filmmakers and viewers and people want to know. Well, we didn't know so we talked to the person who did all the work - Lewis Smithingham, 30 ninjas. Production and post of any film is the unglamorous part of the content industry but it is also what makes good video good video. Despite his hectic schedule Lewis took the time to discuss and explain the ins and outs of great VR shooting and production to give the viewer an experience that he/she won't soon forget. Like most filmmakers he's was willing to share to what he has learned to help VR films become standard fare for an eager audience. ...Read More »

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