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With Its New Motion Ads, Adtile Is Betting Users Want To Play With Their Ads

By Grab Media, a blinkx company

Mobile ad startup Adtile is announcing a new ad unit today that offers a bit more fun and interactivity than standard mobile ads. Founder and CEO Nils Forsblom says companys new Motion Ads take advantage of a smartphones GPS, gyroscope, motion coprocessor, accelerometer and digital compass on both Android and iOS. So instead of just tapping or watching a video, consumers are asked to shake, turn, and interact in their ads.
With Its New Motion Ads, Adtile Is Betting Users Want To Play With Their Ads



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