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The First Group Marks Hotel Portfolio Milestone with Completion of TRYP by Wyndham Dubai

September 10, 2017 --

Property development firm celebrates the opening of its second upscale hotel in Dubai, heralding the debut of the TRYP brand in the emirate

DUBAI, United Arab Emirates--(BUSINESS WIRE)--Global property developer The First Group has taken possession of its second hotel property, TRYP by Wyndham Dubai, marking another significant milestone in its portfolio development strategy.

The completion of the 675 upper mid-scale hotel in Dubais sought-after Barsha Heights district, also marks the TRYP brands debut in the city, cementing The First Groups position as a respected property development firm with a strong track record in the emirate.

The First Group and Wyndham Hotel Group celebrated the soft-opening of TRYP by Wyndham Dubai with a ribbon-cutting ceremony staged on the 10th of September.

Speaking at the ceremony, Danny Lubert, The First Groups co-founder, said the completion of TRYP by Wyndham Dubai further strengthened his firms successful partnership with the worlds largest hotel management firm.

?As the worlds largest hotel operator, Wyndhams management expertise is unsurpassed. With the opening of TRYP by Wyndham Dubai, we are proud to expand our partnership with the company and look toward the future with confidence as we develop new properties in key precincts across Dubai.

The First Group, which has built its reputation on developing high-quality serviced apartments and aparthotels in Dubai, is rapidly expanding its presence in the citys upper mid-scale hotel sector, with multiple properties set to open before 2020, the year Dubai hosts the World Expo. In addition to Wyndham Dubai Marina and TRYP by Wyndham Dubai, The First Group has appointed Wyndham division Ramada to manage the forthcoming The One at JVC, which is currently under development in Jumeirah Village Circle, and the recently announced Sky Bay Hotel in Business Bay.

TRYP by Wyndham Dubai is situated in one of the citys most vibrant urban communities, Barsha Heights, which is home to many creative SMEs, local businesses and residential developments, as well as The First Groups global headquarters. Key business districts including Dubai Media City, Dubai Internet City and Emaar Business Park are located nearby, as are top leisure, retail and entertainment destinations such as Mall of the Emirates, The Beach and The Walk at Jumeirah Beach. Stand out features of the hotel, which is described as a ?hip upscale lifestyle property by Wyndham, include a swimming pool, gym, innovative pop-up shop concept, ?VYP Lounge for VIP guests and Premium Wyndham Rewards members, multi-purpose meeting and event spaces and two F&B outlets Plaza Central featuring an outdoor terrace and the Dip Deck pool lounge.

?The handover of TRYP by Wyndham Dubai represents another major achievement for The First Group as we continue to expand our hotel portfolio in strategic locations across the emirate, said Lubert.

?The Dubai Government has set out ambitious targets for the development of the mid-scale hotel sector as it prepares to welcome more than 20 million international arrivals annually by 2020, the year the city hosts the World Expo. ?The First Group, in partnership with Wyndham Hotel Group, will play its role in helping to realise this vision by developing high-quality properties that set new benchmarks in Dubais upper mid-scale hotel sector.


The First Group is an international hotel and property development company whose principals have built up their expertise and success in the global market over the last 30 years. The First Group management team draws from strong and diverse backgrounds in the fields of global property, finance, acquisition, marketing and product development. Its expert eye for emerging property market potential and prestigious partnerships with industry leaders means that their clients can enjoy secure and attractive returns from one of the worlds most vibrant hotel markets. With its headquarters in Dubai and global presence spanning Algeria, Azerbaijan, China Ghana, India, Kazakhstan, Nigeria, Oman, Russia, Saudi Arabia and Turkey, The First Groups client base is expanding rapidly. For more details visit

About TRYP by Wyndham

Part of Wyndham Hotel Group, TRYP by Wyndham® represents more than 100 hotels and 17,000 rooms across the world. The brand caters to business and leisure travelers in cosmopolitan cities including Madrid and Barcelona in Spain; Paris, France; Lisbon, Portugal; Frankfurt and Berlin, Germany; Buenos Aires, Argentina; Sao Paulo, Brazil; Brisbane, Australia and New York City, U.S. Powered by the city, the brand celebrates openly displaying passion for the cities in which its hotels are located. Reservations and information are available by visiting

All TRYP by Wyndham hotels are either franchised by TRYP Hotels Worldwide, Inc. (THW), or its affiliate, or managed by an affiliate of Wyndham Hotel Group, LLC. THW is a subsidiary of Wyndham Hotel Group, LLC and parent company Wyndham Worldwide Corporation (NYSE: WYN).

Wyndham Hotel Group is the worlds largest hotel company based on number of hotels, encompassing more than 8,000 hotels and over 699,700 rooms in 79 countries. Additional information is available at For more information about hotel franchising opportunities visit

*Source: AETOS Wire


The First Group
Eve Humphreys, +97144387458
Director of Brand & Marketing Communications
[email protected]

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