MOTOTV Adds Action Sport Channel Network A To Dealership Network Reaching More Than 14M
Added Action Sports Content Tied To Company Expansion Into New Markets
March 26, 2014 --
NEW YORK, March 26, 2014 /PRNewswire/ --Today, MOTOTV, offering customizable in-store television networks for powersport dealers and retailers, and Network A, a multi-platform, action sports media property of Bedrocket, announce a partnership to include Network A programming into the distribution network reaching more than 14M viewers. As MOTOTV continues to expand into other action sports markets beyond powersport and motorcycle dealerships, including bicycle, marine, surf, skate & ski stores, Network A programming offers a wide selection of original and branded action sports programming for the targeted audiences.
"We're thrilled to add Network A onto our platform of action sports networks," said Gary Halpin, co-founder and managing member of MOTOTV. "Our customers want cool and fresh content that is relevant to their stores, and Network A content is a perfect fit. On the flip side of that, we know we can help increase Network A brand awareness to more action sports enthusiasts."
"MOTOTV offers Network A an opportunity to reach the action sports community in a new way," said Frank Kavilanz, general manager of partnerships and revenue for Bedrocket, parent company of Network A. "As we continue to develop as the fastest growing action sports channel online, we're creating strategic partnerships to take the brand further and bring viewers back to the comprehensive, social and mobile experience offered at NetworkA.com."
MOTOTV provides daily, original-content digitally to more than 240 powersport dealerships and retailers, including the entire Cycle Gear chain of accessories stores. With the ability to customize content for each individual dealership, MOTOTV has a unique niche and an extremely targeted action sports audience. MOTOTV has plans to add an additional 150 to 200 locations in 2014, while they also grow their other networks, including VELOTV in bicycle shops, H2OTV in marine dealers, and ACTIONSPORTSTV for surf, skate, and ski shops.
Network A action sports programming includes original and branded snow, ski, surf, skate, moto, drift and BMX content, offering MOTOTV multiple original programming options, including "Tuerck'd," showcasing Formula Drift's top young drifter, Ryan Tuerck, along with a new series in development, "Garage Tours," where Formula Drift driver Chris Forsberg introducesviewers to the lives of drift, rally, NASCAR and other car fanatics' garages. As new dealerships are added, other Network A programming, such as "Alana: Surfer Girl," which follows the journey of ASP World Championship tour competitor, 2014 Forbes 30 under 30: Sports, and Sports Illustrated swimsuit model, Alana Blanchard, will be made available.
MOTOTV is just one of the ACTION SPORTS NETWORKS under its parent company, Agency 225, LLC, which also has VELOTV, H2OTV & ACTIONSPORTSTV networks, with annual audiences in excess of 14M. These ACTION SPORTS NETWORKS are the most targeted method to reach the action sports enthusiast with the power of video and audio while they are in the store environment, a credit card swipe away from a purchase. Visit mototvnetwork.com and actionsportsnetworks.com for more information.
About Network A
Network A, a multi-platform media property of Bedrocket, provides the most comprehensive action sports experience online. Created in partnership with Wasserman Media Group in 2012, Network A is a leader in action sports entertainment providing the latest programming for snow, ski, surf, skate, moto, drift and BMX fans. Follow @networka and visit NetworkA.com for more information.
Network A Contact:
SOURCE Network A; MOTOTV
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