CTV Offers Immersive Online Experience for Fans of THE AMAZING RACE CANADA
July 10, 2014 --
- CTV creates exclusive digital content for sponsors: DQ Canada, Petro-Canada, and Scotiabank -
- Viewers have the opportunity to engage with their favourite teams and follow the Race with host Jon Montgomery -
- Fans can also enjoy exclusive video, an interactive map, and premium contests on CTV.ca, including the chance to win free gas for one year -
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TORONTO, July 10, 2014 /CNW/ - With the race of the year now underway, viewers can enjoy complementary, online access that takes their THE AMAZING RACE CANADA experience to a new level. CTV announced today that customized activations from sponsors DQ Canada, Petro-Canada, and Scotiabank are available now at CTV.ca/TheAmazingRaceCanada. Among the many highlights, the site includes unprecedented access to all 11 teams, the inside scoop from host Jon Montgomery, plus the chance to win super-premium prizes including free gas for an entire year from Petro-Canada. In addition, fans can visit THE AMAZING RACE CANADA page at CTV.ca to catch up on episodes, watch exclusive sneak peeks, deleted scenes and extended mat chats, as well as view photos from the Race, and read weekly recaps and features with the eliminated teams.
"CTV puts fans of THE AMAZING RACE CANADA even closer to the action this season with these fun and interactive digital offerings," said Mike Cosentino, Senior Vice-President, Programming, CTV Networks. "With our outstanding partnerships and shared creative vision, viewers can interact on direct platforms, watch exclusive content, learn about the race candidly from our host, and win incredible prizes. It's all designed to give viewers the opportunity to engage with the biggest show on television in this country."
**Media Note** Download artwork for THE AMAZING RACE CANADA at BellMediaPR.ca
All season long, viewers can visit The DQ Fan Feed, where fans can engage in all the social media buzz surrounding The Amazing Race Canada and the 11 teams. Fans can see what the teams and other fans are posting about, view photos, watch videos, and tweet their own messages to their favourite teams.
Petro-Canada will engage viewers by prompting them to "Fuel Your Favourite Team". Users will have daily opportunities to vote for their favourite teams, entering them into a contest for a chance to win free gas for a year for themselves and their favourite team. Secondary prizes will also be awarded. The selected winning team will be announced after the season finale on CTV.
Fans can access even more inside info with "Follow the Race with Jon Montgomery - brought to you by Scotiabank". Featuring exclusive content, photos and "selfie videos," fans can experience all the sights, sounds, and dramatic moments from Jon's perspective. They can also follow along with an interactive map that takes them to route markers, challenges, and Pit Stops complete with exclusive photos of the teams and locations
Season 2 of THE AMAZING RACE CANADA airs Tuesdays at 9 p.m. ET/PT on CTV and CTV GO.
Only one team can earn the title of Season 2 champions of THE AMAZING RACE CANADA. The biggest grand prize ever awarded for a Canadian competition series has expanded this season to include "gas for life" from Petro-Canada. In addition, the winning team once again receives a $250,000 cash payout and the opportunity to fly free for a year anywhere Air Canada flies worldwide in Business Class, plus two Chevrolet Silverado High Country Edition Pickup Trucks. Teams are also competing for special pit stop prizes courtesy of Air Canada and Scotiabank, to be revealed during the broadcasts.
Encore episodes of THE AMAZING RACE CANADA will air Saturdays at 8 p.m. ET/PT and Sundays at 5 p.m. ET/PT also on CTV and CTV GO. Fans are encouraged to follow @AmazingRaceCDA and stay tuned to THE AMAZING RACE CANADA Facebook page for updates.
The four premier sponsors for THE AMAZING RACE CANADA are Air Canada, Chevrolet Canada, DQ Canada, and Scotiabank.
Commissioned by CTV, Season 2 of THE AMAZING RACE CANADA is produced by Insight Productions in association with CTV and with the support of Profiles Television Productions. Insight Productions' John Brunton and Barbara Bowlby are Executive Producers, and Mark Lysakowski is Supervising Producer. Corrie Coe is Senior Vice-President and Robin Johnston is Director, Independent Production at Bell Media. Mike Cosentino is Senior Vice-President, Programming, CTV Networks. Phil King is President - CTV, Sports, and Entertainment Programming.
About Bell Media Independent Production
Bell Media has commissioned some of Canada's most-watched and most-acclaimed original programming, working with the best Canadian independent producers in the country. Hit CTV series include ratings success stories SAVING HOPE, THE LISTENER, MOTIVE, and THE AMAZING RACE CANADA, the record-breaking, Canadian-produced complementary version of the hit international series. New to CTV in 2014 are hit international format MASTERCHEF CANADA and multi-cam office comedy SPUN OUT, one of the most-watched new comedies of the season. Among the scripted series on Bell Media pay and specialty channels are the two-time Emmy®-nominated hit DEGRASSI, the internationally acclaimed ORPHAN BLACK, the most-watched original series in Space history BITTEN, Bravo's most-watched new drama 19-2, TRANSPORTER: THE SERIES, and upcoming dramas SENSITIVE SKIN, and KILLJOYS. Bell Media specialty channels are also home to hit factual series HIGHWAY THRU HELL and CANADA'S WORST DRIVER, among others. In 2013, Bell Media ordered 27 original Canadian series and currently has 84 projects in various stages of development.
CTV is Canada's #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada's most-watched television network for the past 13 years in a row. CTV is a division of Bell Media, Canada's premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company. More information about CTV can be found on the network's website at CTV.ca.
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