5 Ways Journalists Use LinkedIn for Newsgathering, Publishing and Promoting
April 03, 2014 --
NEW YORK, April 3, 2014 /PRNewswire/ --LinkedIn has come a long way from its start as social media's answer to professional networking. Fresh off its 10th anniversary, the site has proven itself as a powerful resource for journalists and newsrooms using the platform to research trends and story ideas, as well as monitor developing news.
"With [LinkedIn] groups, if you just want to follow new technology or mobile, you can find what people are saying about different companies," said Yumi Wilson, a corporate communications manager with LinkedIn. "Journalists can follow groups, participate in discussions, and solicit feedback."
Wilson shares five ways LinkedIn is already helping journalists be more productive, and how journalists, bloggers, and other writers can use the site's new long-form publishing platform.
Continue reading on Beyond Bylines: http://bit.ly/BBLinkedInJournalists
About PR Newswire
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content from rich media to online video to multimedia and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas,Europe,Middle East,Africaand theAsia-Pacificregion, and is a UBM plc company.
Manager, Marketing Communications
SOURCE PR Newswire Association LLC
Copyright 2014 PR Newswire. All Rights Reserved